Odyssail: Why is it so hard to book a sailing trip online?
Did you happen to hear the news last May of a Chinese labor camp forcing detainees to play World of Warcraft as part of a huge money-making scam? Well, I have another idea tha…
Articles under
Loucas Papantoniou
Latest articles from this author
Dark Patterns: May the force be with UX
When the planet Alderaan is destroyed in A New Hope, Obi-Wan senses “a great disturbance in the Force, as if millions of voices suddenly cried out in terror, and were su…
Do you trust me? Assessing Web credibility
Trust keeps coming back as one of the most important factors in the user experience of websites. We delve deeper in the theory of credibility impact by B.J. Fogg and team up w…
TNT Post vs PostNL: Testing the first rebranding effects
On May the 31st TNT | post launched it’s new logo and brand identity for the mail division, which will be rebranded from now on as PostNL. This is part of TNT’s divest…
Improve your website with a ‘Vuja de’ state of mind
Do you often have difficulties explaining to your friends and family what do you do for living? At least I did. When I had to explain my line of work and what usability really…
The Vampire Effect: Sucking attention away from content
Senior drama critic at The New Yorker John Lahr once exclaimed: “Society drives people crazy with lust and calls it advertising” Does this craziness translate into…
Book a cheap ticket: how four sites score on usability
How many times have you tried to book a ticket online and got frustrated by all the options and the cluttered information? Though travel sites embrace the importance of usabil…