Global Usabilla Exchange 2018: Do you have what it takes to win?
According to Forrester, nowadays, 80% of B2C revenue comes directly from digital channels. This huge number reiterates that we cannot neglect the importance of digital optimiz…
Employee Spotlight: Sophie Corlay, Global Communications Manager
Get to know the faces and spaces that make up Usabilla in our Spotlight series. Next up is our energetic Global Communications Manager, Sophie Corlay. Name: Sophie Corlay Na…
User Feedback: Adding a New Dimension to Your Analytics
Today’s companies know they need to be optimizing their digital channels to stay ahead, but how exactly do they do it? And where do they start? Some will tell you that there…
Start Your Day With User Feedback: Promoting Customer-Centricity Throughout an Organization
Mike Yap is the Head of Experience at Australia’s #1 site to hire tradespeople, hipages. We sat down with Mike to talk about how integrating user feedback into everyday …
Employee Spotlight: Sjoerd Huisman, Product Manager
Get to know the faces and spaces that make up Usabilla in our Spotlight series. Next up is a man who needs no introduction. Meet Sjoerd Huisman, Product Manager at Usabilla…
Getting the Most Value out of Your Customers’ Data: Managing Your Feedback Inbox
If your organization is eager to take a more customer-centric approach, collecting customer feedback is the best place to start. Your customers can tell you exactly what they …
GDPR III: How Usabilla Got Ready for GDPR
After GDPR comes into effect on May 25th, you still can gather valuable insights from your users. Usabilla provides customers with the necessary measures to collect GDPR-compl…
Design for Your Future Users: Building a Concept Team
At Usabilla, our goal is to help our customers collect feedback in the most innovative way; now and in the future. However, day-to-day issues and current development work tend…
Collect Feedback in your App and be More Customer-Centric
The importance of your customer’s experience online is growing faster than ever. Especially during mobile moments, as more and more revenue is gained through mobile device…
2017: A Year in Review
Wow, just like that 2017 has come to a close and what a year it has been! Looking back it’s been a pretty exceptional year for Usabilla but, more importantly, for our custom…
Becoming a Customer-Centric Business with Usabilla for Email
As more and more companies place a stronger focus on a customer-centric approach, optimizing the customer experience has never been so important. The most sophisticated busine…
Announcing Targeted In-App Surveys
Exciting news: It’s finally time for our new and updated app solution to take off from pilot status into the hands of the public! Over the past few months, we’ve been pilo…
IFAQ: Ariadne Gomes, Front-end Developer
Get to know the faces and spaces that make up Usabilla in our Spotlight series. Next up to face our roulette of Infrequently Asked Questions is Ariadne – who might have …
How the University of Twente Prioritizes Improvements with Usabilla
Optimizing and improving the user journey has become a key focus for an array of industries over the past few years. More and more organizations are prioritizing a smooth digi…
Usabilla NYC: Our First Breakfast Session
Last month we hosted our very first public event in the US – an intimate breakfast session in the heart of New York City! A rooftop space at The Standard provided the pe…
3 Reasons Why You Should Start Using a VoC Solution
In a society where consumers are more invested in the products and services that they use, it’s clear that giving your customers a voice is key for surviving in fast-paced m…
Design to Convert: 5 Ways to Improve eCommerce Conversion
You’ve likely heard the statistics: 80% of companies believe they offer a “superior” customer experience, but only 8% of their customers think the same. Bain & Compa…
The Most Common Retail Nightmares (and how to fix them)
We’ve all been there. You go into a store for a new outfit- immediately a sales associate greets you, and it quickly becomes clear they’re not going to leave you alone. Yo…
The Dos and Don’ts of Chatbots
New research from Gartner reveals that 25 percent of customer service operations will use virtual customer assistants (VCAs) by 2020. VCAs and chatbots already exist within th…
How Digital Transformation Brings Positive Changes in Customer Experience
In the formative days of the Internet, when it wasn’t quite ruling the roost, deciphering customer behaviors used to be something beyond the scope of the particular organiza…
The Customer-Centric Framework: Ask, Analyze, Act
Customer-centric companies always put customers first. In such companies, customer data is an essential asset as it could tell you the hidden expectations and aspirations of y…
Become Customer-Centric With a Voice of Customer (VoC) Solution
Making your organization customer-centric is a journey. You need a strategy to move through different stages of maturity. At the center of that strategy stands customer insigh…
Where Are You With Customer-Centricity?
Customer-focused companies have the highest average three-year growth in sales. Only 13% of organizations achieve this level of customer-centricity, though. More companies bec…
GDPR II: What can you Still do With Customer Feedback?
As May 25th is approaching, you might want to know how the new law affects collecting and processing user feedback. The good news is: you can continue to gather valuable insig…
Why a Mobile Strategy & In-App Feedback Matter
The importance of your customer’s experience online is growing faster than ever. Mobile has become the first channel millennials worldwide use when solving a problem of fulf…
How Hyper-Personalization Lets You Target Your Customers in the Here and Now
From tailored news feeds that show them the stories they want to read, to online shopping suggestions that fill their baskets with their favorite gift ideas, your customers no…
Visitor Intent: Tracking The “Why” Behind the “What”
Visitor intent is a key UX metric. Yet, the jury is still out on how best to track it. Things get complicated when you throw mobile versus desktop intent into the mix — not …
Accessible for All: How to Improve Accessibility of Your Websites, Apps and Other Digital Experiences
Optimize Customer Experience (CX) or fall behind your competitors. That is today’s ultimatum in the business world. To achieve optimal CX, you need to create accessibility f…
Why Social Media Can’t Replace a Voice of Customer Solution
Social media is an excellent place for a business to engage with its market. You can attract followers, build an audience, and share insights. It seems like going social could…
Countdown to the GDPR – Keep Calm, and Be Prepared
If you are involved with the collection and management of personal data in your organization, you may already have 25 May marked on your office calendar. That’s when the…
